I make videos that get results, usually combined with online posting and promotion.
I personally collaborate to write, shoot, and edit, with my own camera/editing gear. So it's cost effective.
The business results make it VERY cost effective.
"The creative" benefits from extensive video experience, and... extensive business experience.
And I have a Masters Degree in Internet Marketing, so...
My focus is to get viewer ship and responses to calls to action-tangible, measure-able, profitable results.
I "know" SEO, web, online advertising, Google-Facebook-Instagram.
Clear headed video, properly placed and promoted, gets measurable results.
Some of these I made fun, free and fast, with my personal hand held and laptop. Others are shot with my higher end, 4K camera and scaled down for the web. And in addition, I own a 360 degree camera for virtual tours, Google Street View, and unique 360 degree video.