This Old Marketing w/ Joe Pulizzi & Robert Rose

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This Old Marketing is the longest running marketing news podcast in the world. Joe Pulizzi and Robert Rose, two of the founders of the content marketing movement, cover the week of marketing, media and digital/ai content news. Always around an hour and, if not educational, surely entertaining. If you aren't getting your marketing news from these two, are you really in marketing? Give it a listen. You won't be sorry. To subscribe to the audio - www.thisoldmarketing.com

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Is This AI’s Napster Moment?

Is This AI’s Napster Moment? This Old Marketing w/ Joe Pulizzi & Robert Rose

109 views - 1 day ago

How Joe Pulizzi would start a Media Company in 2026

How Joe Pulizzi would start a Media Company in 2026 This Old Marketing w/ Joe Pulizzi & Robert Rose

33 views - 4 days ago

Building a Media Company in 2026: Here's What We'd Do

Building a Media Company in 2026: Here's What We'd Do This Old Marketing w/ Joe Pulizzi & Robert Rose

3.5K views - 1 week ago

Oracle Layoffs: The Death Star shows the world how NOT to do layoffs

Oracle Layoffs: The Death Star shows the world how NOT to do layoffs This Old Marketing w/ Joe Pulizzi & Robert Rose

231 views - 1 week ago

Was Anthropic’s Leak an Accident or a Campaign?

Was Anthropic’s Leak an Accident or a Campaign? This Old Marketing w/ Joe Pulizzi & Robert Rose

156 views - 2 weeks ago

Social Media Addiction Verdict: The Landmark Legal Trial akin to the Big Tobacco Lawsuit

Social Media Addiction Verdict: The Landmark Legal Trial akin to the Big Tobacco Lawsuit This Old Marketing w/ Joe Pulizzi & Robert Rose

695 views - 2 weeks ago

When Platforms Panic, Ads Follow

When Platforms Panic, Ads Follow This Old Marketing w/ Joe Pulizzi & Robert Rose

1.2K views - 3 weeks ago

Why Team USA Baseball Lost to Venezuela in the World Baseball Classic: A WBC Lesson in Focus

Why Team USA Baseball Lost to Venezuela in the World Baseball Classic: A WBC Lesson in Focus This Old Marketing w/ Joe Pulizzi & Robert Rose

71 views - 3 weeks ago

The Rise of the “Alternatively Influential”

The Rise of the “Alternatively Influential” This Old Marketing w/ Joe Pulizzi & Robert Rose

133 views - 4 weeks ago

This WBC blooper almost sent Team USA Baseball home EARLY - World Baseball Classic, Mark DeRosa

This WBC blooper almost sent Team USA Baseball home EARLY - World Baseball Classic, Mark DeRosa This Old Marketing w/ Joe Pulizzi & Robert Rose

58 views - 1 month ago

AI Can Now Do Marketing. Now What?

AI Can Now Do Marketing. Now What? This Old Marketing w/ Joe Pulizzi & Robert Rose

188 views - 1 month ago

McDonald's CEO Burger Video was Genius! This will change what you think of the Big Arch video

McDonald's CEO Burger Video was Genius! This will change what you think of the Big Arch video This Old Marketing w/ Joe Pulizzi & Robert Rose

34 views - 1 month ago

AI Chaos, McDonald’s Weirdness, and the Rise of the 90-Second Drama

AI Chaos, McDonald’s Weirdness, and the Rise of the 90-Second Drama This Old Marketing w/ Joe Pulizzi & Robert Rose

121 views - 1 month ago

Men’s US Hockey Team Call with Trump: A Marketing Lesson for Marketers, Brands, and Companies

Men’s US Hockey Team Call with Trump: A Marketing Lesson for Marketers, Brands, and Companies This Old Marketing w/ Joe Pulizzi & Robert Rose

41 views - 1 month ago

Is Brand Advertising Dead? + A Heated AI Debate This Old Marketing w/ Joe Pulizzi & Robert Rose

1.1K views - 1 month ago

Will Video Podcasts be successful on Apple Podcasts? Direct shot at YouTube & Spotify

Will Video Podcasts be successful on Apple Podcasts? Direct shot at YouTube & Spotify This Old Marketing w/ Joe Pulizzi & Robert Rose

26 views - 1 month ago

Big Tech on Trial, OpenAI’s Next Move, and Apple’s Late Entry?

Big Tech on Trial, OpenAI’s Next Move, and Apple’s Late Entry? This Old Marketing w/ Joe Pulizzi & Robert Rose

91 views - 1 month ago

Bad Bunny had the Most Positive Super Bowl Halftime Show of All Time

Bad Bunny had the Most Positive Super Bowl Halftime Show of All Time This Old Marketing w/ Joe Pulizzi & Robert Rose

392 views - 1 month ago

NFL Marketing Wins Big with Bad Bunny

NFL Marketing Wins Big with Bad Bunny This Old Marketing w/ Joe Pulizzi & Robert Rose

152 views - 1 month ago

Your Content Marketing isn’t broken. Your Org Chart is broken

Your Content Marketing isn’t broken. Your Org Chart is broken This Old Marketing w/ Joe Pulizzi & Robert Rose

27 views - 1 month ago

The Ultimate Rants & Raves Supercut Episode

The Ultimate Rants & Raves Supercut Episode This Old Marketing w/ Joe Pulizzi & Robert Rose

1K views - 1 month ago

What should you name your AI Assistant? Why Joe Pulizzi calls ChatGPT Leo

What should you name your AI Assistant? Why Joe Pulizzi calls ChatGPT Leo This Old Marketing w/ Joe Pulizzi & Robert Rose

24 views - 1 month ago

Special "Ask Us Anything" Episode

Special "Ask Us Anything" Episode This Old Marketing w/ Joe Pulizzi & Robert Rose

633 views - 1 month ago

Cheers to Dos Equis for bringing back The Most Interesting Man in the World

Cheers to Dos Equis for bringing back The Most Interesting Man in the World This Old Marketing w/ Joe Pulizzi & Robert Rose

117 views - 1 month ago

AI Partnerships, Ads in ChatGPT, and the “Most Amazing” Super Bowl Bet

AI Partnerships, Ads in ChatGPT, and the “Most Amazing” Super Bowl Bet This Old Marketing w/ Joe Pulizzi & Robert Rose

1K views - 1 month ago

The Website is NOT Dead! Here's why Websites still matter in the Age of AI & AEO

The Website is NOT Dead! Here's why Websites still matter in the Age of AI & AEO This Old Marketing w/ Joe Pulizzi & Robert Rose

46 views - 1 month ago

The Death of Dead Marketing

The Death of Dead Marketing This Old Marketing w/ Joe Pulizzi & Robert Rose

1.2K views - 3 months ago

Equinox Fitness Club flexed a strong Ad Campaign making fun of AI slop

Equinox Fitness Club flexed a strong Ad Campaign making fun of AI slop This Old Marketing w/ Joe Pulizzi & Robert Rose

143 views - 3 months ago

Instagram Puts Burden of AI Slop on Creators

Instagram Puts Burden of AI Slop on Creators This Old Marketing w/ Joe Pulizzi & Robert Rose

110 views - 3 months ago

Denmark ending Postal Service delivery: A Farewell Letter to better times with PostNord

Denmark ending Postal Service delivery: A Farewell Letter to better times with PostNord This Old Marketing w/ Joe Pulizzi & Robert Rose

32 views - 3 months ago

The Biggest Marketing Stories In 2026

The Biggest Marketing Stories In 2026 This Old Marketing w/ Joe Pulizzi & Robert Rose

164 views - 3 months ago

Elon Musk: The World’s First Trillionaire? SpaceX IPO: The World's First Trillion Dollar IPO?

Elon Musk: The World’s First Trillionaire? SpaceX IPO: The World's First Trillion Dollar IPO? This Old Marketing w/ Joe Pulizzi & Robert Rose

83 views - 3 months ago

2026 Non-Obvious Marketing Predictions

2026 Non-Obvious Marketing Predictions This Old Marketing w/ Joe Pulizzi & Robert Rose

112 views - 3 months ago

In-N-Out needs to bring back Order 67: Huge Missed Marketing Opportunity

In-N-Out needs to bring back Order 67: Huge Missed Marketing Opportunity This Old Marketing w/ Joe Pulizzi & Robert Rose

32 views - 3 months ago

Knowledge Workers Freak Out Over AI

Knowledge Workers Freak Out Over AI This Old Marketing w/ Joe Pulizzi & Robert Rose

127 views - 3 months ago

How to Create an AI Musician & AI Music using Suno AI: Robert Rose introduces Lyla Rae Hightower

How to Create an AI Musician & AI Music using Suno AI: Robert Rose introduces Lyla Rae Hightower This Old Marketing w/ Joe Pulizzi & Robert Rose

41 views - 4 months ago

Disney + OpenAI?, The $100B Studio Fight, and Robert’s AI Music Experiment

Disney + OpenAI?, The $100B Studio Fight, and Robert’s AI Music Experiment This Old Marketing w/ Joe Pulizzi & Robert Rose

134 views - 4 months ago

Research says Gratitude is your Secret Weapon as a Marketer: Do This every day to Achieve Your Goals

Research says Gratitude is your Secret Weapon as a Marketer: Do This every day to Achieve Your Goals This Old Marketing w/ Joe Pulizzi & Robert Rose

32 views - 4 months ago

The Black Friday Blues

The Black Friday Blues This Old Marketing w/ Joe Pulizzi & Robert Rose

843 views - 4 months ago

How Allegiant Stadium became the Death Star: The Branding Masterclass of the Las Vegas Raiders home

How Allegiant Stadium became the Death Star: The Branding Masterclass of the Las Vegas Raiders home This Old Marketing w/ Joe Pulizzi & Robert Rose

65 views - 4 months ago

Is Human Content Creation Over?

Is Human Content Creation Over? This Old Marketing w/ Joe Pulizzi & Robert Rose

909 views - 4 months ago

I thought we had 3 years before AI Content & AI Slop takes over social media. We have way less

I thought we had 3 years before AI Content & AI Slop takes over social media. We have way less This Old Marketing w/ Joe Pulizzi & Robert Rose

40 views - 4 months ago

The Future of Marketing and AI

The Future of Marketing and AI This Old Marketing w/ Joe Pulizzi & Robert Rose

157 views - 4 months ago

Is Meta the Least Ethical Company Ever?

Is Meta the Least Ethical Company Ever? This Old Marketing w/ Joe Pulizzi & Robert Rose

199 views - 5 months ago

META: The Least Ethical Company on the Planet

META: The Least Ethical Company on the Planet This Old Marketing w/ Joe Pulizzi & Robert Rose

830 views - 5 months ago

AI Singer Xania Monet rocks the Billboard Charts & Music Industry with How Was I Supposed to Know?

AI Singer Xania Monet rocks the Billboard Charts & Music Industry with How Was I Supposed to Know? This Old Marketing w/ Joe Pulizzi & Robert Rose

88 views - 5 months ago

AI on the Charts, Coke’s Holiday Play, and the Future of Work

AI on the Charts, Coke’s Holiday Play, and the Future of Work This Old Marketing w/ Joe Pulizzi & Robert Rose

1.2K views - 5 months ago

Where KPop Demon Hunters dropped the ball: Where are the Toys for the Holidays?

Where KPop Demon Hunters dropped the ball: Where are the Toys for the Holidays? This Old Marketing w/ Joe Pulizzi & Robert Rose

43 views - 5 months ago

AI, Layoffs, and the Next Trillion-Dollar IPO?

AI, Layoffs, and the Next Trillion-Dollar IPO? This Old Marketing w/ Joe Pulizzi & Robert Rose

8.1K views - 5 months ago

Ohhh Claude: Newly Discovered Theme Song from the Long-Lost 1980s TV Sitcom starring Claude AI

Ohhh Claude: Newly Discovered Theme Song from the Long-Lost 1980s TV Sitcom starring Claude AI This Old Marketing w/ Joe Pulizzi & Robert Rose

112 views - 5 months ago

Is OpenAI Coming for Google?

Is OpenAI Coming for Google? This Old Marketing w/ Joe Pulizzi & Robert Rose

1.5K views - 5 months ago

Bucees gas stations have the Best Bathrooms in the world

Bucees gas stations have the Best Bathrooms in the world This Old Marketing w/ Joe Pulizzi & Robert Rose

107 views - 5 months ago

Claude and ChatGPT Try Actual Marketing

Claude and ChatGPT Try Actual Marketing This Old Marketing w/ Joe Pulizzi & Robert Rose

5.3K views - 6 months ago

ABBA Voyage will change Live Concerts forever

ABBA Voyage will change Live Concerts forever This Old Marketing w/ Joe Pulizzi & Robert Rose

850 views - 6 months ago

The Era of AI-Made Everything

The Era of AI-Made Everything This Old Marketing w/ Joe Pulizzi & Robert Rose

24.3K views - 6 months ago

Kevin Smith congratulates This Old Marketing on 500 Episodes

Kevin Smith congratulates This Old Marketing on 500 Episodes This Old Marketing w/ Joe Pulizzi & Robert Rose

30 views - 6 months ago

500 Hours of Marketing in 12 Years

500 Hours of Marketing in 12 Years This Old Marketing w/ Joe Pulizzi & Robert Rose

12.9K views - 6 months ago

What is Job Hugging? And why is it making me Sad?

What is Job Hugging? And why is it making me Sad? This Old Marketing w/ Joe Pulizzi & Robert Rose

32 views - 6 months ago

The Rise of Creators, the Fall of Hollywood

The Rise of Creators, the Fall of Hollywood This Old Marketing w/ Joe Pulizzi & Robert Rose

9.6K views - 6 months ago

Meet Albania AI Minister Diella - The World's First AI Politician

Meet Albania AI Minister Diella - The World's First AI Politician This Old Marketing w/ Joe Pulizzi & Robert Rose

122 views - 6 months ago