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Institute for Marketing and Customer Insight

Institute for Marketing and Customer Insight

@UCE1SkZA2rAxax70STWu20vw - 462 subscribers

The Institute for Marketing and Customer Insight is one of the leading institutions in marketing and consumer research in Europe. Under the direction of Prof. Dr. Johanna Gollnhofer, Prof. Dr. Sven Reinecke, and Prof. Dr. Dr. h.c. Torsten Tomczak and with a team of over 25 dedicated researchers, we investigate relevant subjects such as digital marketing, cognitive biases, customer experience, and marketing management. We publish our findings in leading journals and share our knowledge with students and executives in innovative formats. At the same time, we offer cutting-edge research and insights to companies across different industries and help them succeed and grow in a hyper-competitive environment. From insight to impact. Contact: Institute for Marketing and Customer Insight University of St.Gallen Dufourstrasse 40a 9000 St.Gallen, Switzerland [email protected] +41 72 224 28 55

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