Stuff About Advertising

@UCErPUEJHpFwrTH-BDakPOZw - 7.8K subscribers

Creative Director giving honest commentary on the advertising industry & an honest effort to help more folks discover a career in it. I'm here to share the things I wish I knew when I was first getting started in the industry, talk about and analyze ad campaigns, and let you in on the day-to-day life of a CD and copywriter in advertising.

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What Game Design Gets Right About Attention (That Advertising Gets Wrong)

What Game Design Gets Right About Attention (That Advertising Gets Wrong) Stuff About Advertising

1.2K views - 1 week ago

How to Sell Your Creative Ideas (Without Just Saying "Trust Me Bro")

How to Sell Your Creative Ideas (Without Just Saying "Trust Me Bro") Stuff About Advertising

520 views - 1 month ago

Why are so many ads about making ads? (Overused Ad Concept: The Boardroom)

Why are so many ads about making ads? (Overused Ad Concept: The Boardroom) Stuff About Advertising

964 views - 4 months ago

Should brands be jumping on social trends? (The "Speed of Culture" debate)

Should brands be jumping on social trends? (The "Speed of Culture" debate) Stuff About Advertising

420 views - 4 months ago

If Creative and Media Actually Talked, Ads Would Be Better

If Creative and Media Actually Talked, Ads Would Be Better Stuff About Advertising

516 views - 5 months ago

Branded Entertainment: Why World-Building Matters (And Why Most Brands Skip It)

Branded Entertainment: Why World-Building Matters (And Why Most Brands Skip It) Stuff About Advertising

682 views - 5 months ago

Group brainstorms suck (here's how to fix them)

Group brainstorms suck (here's how to fix them) Stuff About Advertising

1.3K views - 6 months ago

The Art of Creative Conspiracy: How to get away with bold ideas

The Art of Creative Conspiracy: How to get away with bold ideas Stuff About Advertising

647 views - 6 months ago

3 Essential Advertising Books Every Creative Should Read

3 Essential Advertising Books Every Creative Should Read Stuff About Advertising

1.2K views - 7 months ago

Creative Block? 3 Ways to Get Your Brain Unstuck [Advertising Concepting Tips]

Creative Block? 3 Ways to Get Your Brain Unstuck [Advertising Concepting Tips] Stuff About Advertising

901 views - 7 months ago

Where do ideas go when they die? | Resurrecting Great Scripts with the Dead Ad Society

Where do ideas go when they die? | Resurrecting Great Scripts with the Dead Ad Society Stuff About Advertising

409 views - 8 months ago

College to Ad Agency: What Actually Prepares You (Beyond Your Portfolio)

College to Ad Agency: What Actually Prepares You (Beyond Your Portfolio) Stuff About Advertising

595 views - 8 months ago

Your First Commercial Shoot: A Creative's Survival Guide (Art Director & Copywriter Tips)

Your First Commercial Shoot: A Creative's Survival Guide (Art Director & Copywriter Tips) Stuff About Advertising

485 views - 9 months ago

Cannes of Worms | Hot Takes on the Advertising Industry

Cannes of Worms | Hot Takes on the Advertising Industry Stuff About Advertising

596 views - 9 months ago

MY FIRST CANNES LIONS: The Good, The Bad, & The Expensive

MY FIRST CANNES LIONS: The Good, The Bad, & The Expensive Stuff About Advertising

1K views - 9 months ago

Cannes Lions Prep: Schedules, Rejections, and Chaos | Cannes't Wait Part 2

Cannes Lions Prep: Schedules, Rejections, and Chaos | Cannes't Wait Part 2 Stuff About Advertising

662 views - 10 months ago

Cannes't Wait: Prepping for the Ad World's Biggest Event

Cannes't Wait: Prepping for the Ad World's Biggest Event Stuff About Advertising

510 views - 11 months ago

Portfolio School: Worth the Hype (or a Waste of Money?) | Advertising Career Advice

Portfolio School: Worth the Hype (or a Waste of Money?) | Advertising Career Advice Stuff About Advertising

624 views - 11 months ago

Reacting to Madwell CEO Chris Sojka's Interview with Adweek

Reacting to Madwell CEO Chris Sojka's Interview with Adweek Stuff About Advertising

1.1K views - 11 months ago

Audio Advertising is CHANGING: What You Need to Know

Audio Advertising is CHANGING: What You Need to Know Stuff About Advertising

712 views - 1 year ago

How to Build Allies in an Ad Agency (What Actually Works for Creatives)

How to Build Allies in an Ad Agency (What Actually Works for Creatives) Stuff About Advertising

678 views - 1 year ago

The Women Who Built Modern Advertising (History You Should Know)

The Women Who Built Modern Advertising (History You Should Know) Stuff About Advertising

1.1K views - 1 year ago

Marketing vs. Advertising | Do you know the difference?

Marketing vs. Advertising | Do you know the difference? Stuff About Advertising

28.4K views - 1 year ago

Behind the Scenes: How Super Bowl Ads Actually Get Made

Behind the Scenes: How Super Bowl Ads Actually Get Made Stuff About Advertising

677 views - 1 year ago

Super Bowl Commercial Teasers: Marketing Genius or Expensive Waste?

Super Bowl Commercial Teasers: Marketing Genius or Expensive Waste? Stuff About Advertising

1.9K views - 1 year ago

Is Advertising Ethical? How Marketing Both Manipulates & Inspires

Is Advertising Ethical? How Marketing Both Manipulates & Inspires Stuff About Advertising

1.5K views - 1 year ago

AI In Advertising: How It's Harming the Marketing Industry & Which Brands Have Used It Well

AI In Advertising: How It's Harming the Marketing Industry & Which Brands Have Used It Well Stuff About Advertising

2.5K views - 1 year ago

Song Covers in Ads: Analyzing 7+ Campaigns (What Works & What Doesn't)

Song Covers in Ads: Analyzing 7+ Campaigns (What Works & What Doesn't) Stuff About Advertising

1.1K views - 1 year ago

Why Brands Make Advent Calendars (And Which Ones Actually Work) | Best & Worst of 2024

Why Brands Make Advent Calendars (And Which Ones Actually Work) | Best & Worst of 2024 Stuff About Advertising

1.2K views - 1 year ago

How Art Directors & Copywriters Actually Work Together (Creative Partnerships)

How Art Directors & Copywriters Actually Work Together (Creative Partnerships) Stuff About Advertising

911 views - 1 year ago

How to Present Ideas to Creative Director With Confidence

How to Present Ideas to Creative Director With Confidence Stuff About Advertising

1.9K views - 2 years ago

How to Brainstorm (Pro Advertising Methods That Actually Fill the Page)

How to Brainstorm (Pro Advertising Methods That Actually Fill the Page) Stuff About Advertising

5K views - 2 years ago

Writing Ad Copy: The 4 Rules Pro Copywriters Actually Use

Writing Ad Copy: The 4 Rules Pro Copywriters Actually Use Stuff About Advertising

2.8K views - 2 years ago

Strategic Insights Explained: What Creatives Actually Need to Know

Strategic Insights Explained: What Creatives Actually Need to Know Stuff About Advertising

2K views - 2 years ago

Where Do Strategic Insights Actually Come From? (Research Methods for Advertising)

Where Do Strategic Insights Actually Come From? (Research Methods for Advertising) Stuff About Advertising

11.1K views - 3 years ago

Strategic Insights: The Foundation of Every Great Ad Campaign

Strategic Insights: The Foundation of Every Great Ad Campaign Stuff About Advertising

9.3K views - 3 years ago

How to Become a Great Copywriter: What Actually Works

How to Become a Great Copywriter: What Actually Works Stuff About Advertising

1.4K views - 3 years ago

Introvert's Guide to Networking, Without Being Fake (In-Person Events and Conferences)

Introvert's Guide to Networking, Without Being Fake (In-Person Events and Conferences) Stuff About Advertising

898 views - 3 years ago

Intro to Concepting: How Ad Creatives Actually Start Ideas (Step-by-Step)

Intro to Concepting: How Ad Creatives Actually Start Ideas (Step-by-Step) Stuff About Advertising

6.7K views - 3 years ago

From Headlines to Campaigns: What Advertising Copywriters Actually Do

From Headlines to Campaigns: What Advertising Copywriters Actually Do Stuff About Advertising

5.6K views - 3 years ago

How I Got Started in Advertising | A Creative Director & Copywriter's Career Path

How I Got Started in Advertising | A Creative Director & Copywriter's Career Path Stuff About Advertising

20.2K views - 3 years ago

Creative Brief 101: From Brief to Big Idea (With Real Advertising Examples)

Creative Brief 101: From Brief to Big Idea (With Real Advertising Examples) Stuff About Advertising

17K views - 3 years ago

What Size Ad Agency is Right for You? | The difference between big and small agencies

What Size Ad Agency is Right for You? | The difference between big and small agencies Stuff About Advertising

1.6K views - 5 years ago

Career Change to Advertising: What Actually Gets You Hired

Career Change to Advertising: What Actually Gets You Hired Stuff About Advertising

1.5K views - 5 years ago

Working at an Advertising Agency: Jobs & Career Paths Explained

Working at an Advertising Agency: Jobs & Career Paths Explained Stuff About Advertising

18.7K views - 5 years ago

Build Your Advertising Portfolio From Scratch: What Actually Works

Build Your Advertising Portfolio From Scratch: What Actually Works Stuff About Advertising

9.6K views - 5 years ago

Advertising Career Guide: From Zero Experience to First Job

Advertising Career Guide: From Zero Experience to First Job Stuff About Advertising

6.5K views - 5 years ago