Jakub Linowski

@UCL6pJFweSLn_1IvLMpEpJ-A - 4.2K subscribers

Hi. Here I share interesting conversion patterns and A/B tests to fuel your design inspiration. Follow me at: Website - www.goodui.org UI Patterns - www.goodui.org/patterns/ Consulting - www.linowski.ca

Home Videos Live Playlists

What Sticks On Mobile Product Pages - 11 Rapid UI Reviews Of Floating Elements | 2025

What Sticks On Mobile Product Pages - 11 Rapid UI Reviews Of Floating Elements | 2025 Jakub Linowski

343 views - 1 year ago

Designing A Sticky CTA Button A/B/C/D Test for an Ecommerce Website | Obs.no | Better Experiments

Designing A Sticky CTA Button A/B/C/D Test for an Ecommerce Website | Obs.no | Better Experiments Jakub Linowski

383 views - 1 year ago

These UI Differences From Airbnb's Failed 2019 A/B Test Were Eventually Rolled Out

These UI Differences From Airbnb's Failed 2019 A/B Test Were Eventually Rolled Out Jakub Linowski

1K views - 1 year ago

6 Mobile Product Detail Page Comparisons (No-Talking)

6 Mobile Product Detail Page Comparisons (No-Talking) Jakub Linowski

333 views - 1 year ago

Can ChatGPT inspire us to design a better testimonial?

Can ChatGPT inspire us to design a better testimonial? Jakub Linowski

328 views - 2 years ago

Test 456 - Should more difficult form fields be placed later?

Test 456 - Should more difficult form fields be placed later? Jakub Linowski

647 views - 2 years ago

7 UI Differences Between 2022 & 2023 On Airbnb's Product Detail Page

7 UI Differences Between 2022 & 2023 On Airbnb's Product Detail Page Jakub Linowski

1.9K views - 3 years ago

Amazon's, Bol's, Etsy's, Walmart's and Zalando's Ecommerce Homepages

Amazon's, Bol's, Etsy's, Walmart's and Zalando's Ecommerce Homepages Jakub Linowski

710 views - 4 years ago

Test 373 - Are condensed listings better in this cascade experiment?

Test 373 - Are condensed listings better in this cascade experiment? Jakub Linowski

695 views - 4 years ago

Test 364 - Can an a/b test be copied between two separate web sites?

Test 364 - Can an a/b test be copied between two separate web sites? Jakub Linowski

850 views - 4 years ago

Test 366 - Should customers be sent to cart pages automatically?

Test 366 - Should customers be sent to cart pages automatically? Jakub Linowski

1.2K views - 4 years ago

What's Included As Part Of The GoodUI Premium Membership

What's Included As Part Of The GoodUI Premium Membership Jakub Linowski

341 views - 4 years ago

Designing Better Experiments With GoodUI Catalyst 1.4 (Figma)

Designing Better Experiments With GoodUI Catalyst 1.4 (Figma) Jakub Linowski

561 views - 4 years ago

BetterUI - ManageWP's Better Home & Landing Screen

BetterUI - ManageWP's Better Home & Landing Screen Jakub Linowski

461 views - 4 years ago

Amazon's, Etsy's and Ebay's Checkout UI

Amazon's, Etsy's and Ebay's Checkout UI Jakub Linowski

2.3K views - 4 years ago

Olark's +16% Signup Homepage Experiment

Olark's +16% Signup Homepage Experiment Jakub Linowski

768 views - 5 years ago

Open A/B Test 001 - Airbnb’s Exposed Calendar

Open A/B Test 001 - Airbnb’s Exposed Calendar Jakub Linowski

443 views - 5 years ago

Exploring Bol's Product Tile

Exploring Bol's Product Tile Jakub Linowski

264 views - 6 years ago

Running Big Experiments First

Running Big Experiments First Jakub Linowski

1.6K views - 6 years ago

The Failed Netflix Homepage Experiment With 2 Supporting Evidence-Based Patterns

The Failed Netflix Homepage Experiment With 2 Supporting Evidence-Based Patterns Jakub Linowski

714 views - 7 years ago

How To Do UI Concepting For Maximum Impact (DesignLab Course LP Redesign)

How To Do UI Concepting For Maximum Impact (DesignLab Course LP Redesign) Jakub Linowski

824 views - 7 years ago

Predicting Pattern Effects With More Granular Metric Summaries - GoodUI Update - Dec 2018

Predicting Pattern Effects With More Granular Metric Summaries - GoodUI Update - Dec 2018 Jakub Linowski

507 views - 7 years ago

BetterUI - Exploring & Prioritizing 11 Ideas For Booking.com Using UI Patterns

BetterUI - Exploring & Prioritizing 11 Ideas For Booking.com Using UI Patterns Jakub Linowski

1.2K views - 7 years ago

BetterUI - What's Wrong With SmashingMagazine.com's Checkout Page

BetterUI - What's Wrong With SmashingMagazine.com's Checkout Page Jakub Linowski

1.1K views - 7 years ago

BetterUI - What's Wrong With Lamborghini.com's Home Page

BetterUI - What's Wrong With Lamborghini.com's Home Page Jakub Linowski

1.4K views - 7 years ago

4 Ways To Set A/B Test Scope

4 Ways To Set A/B Test Scope Jakub Linowski

477 views - 8 years ago

BetterUI - What's Wrong With Dropbox.com's Home Page

BetterUI - What's Wrong With Dropbox.com's Home Page Jakub Linowski

1.6K views - 8 years ago

What are the best converting patterns?

What are the best converting patterns? Jakub Linowski

664 views - 8 years ago

GoodUI Evidence #84 From Onlinefaxes.com

GoodUI Evidence #84 From Onlinefaxes.com Jakub Linowski

442 views - 8 years ago

GoodUI Evidence #103 From Rollbar.com

GoodUI Evidence #103 From Rollbar.com Jakub Linowski

699 views - 8 years ago

GoodUI Evidence #83

GoodUI Evidence #83 Jakub Linowski

528 views - 8 years ago

GoodUI Evidence #82

GoodUI Evidence #82 Jakub Linowski

542 views - 8 years ago

GoodUI Evidence #81

GoodUI Evidence #81 Jakub Linowski

656 views - 8 years ago

BetterUI - 2 Ideas For DoubleYourFreelancing.com

BetterUI - 2 Ideas For DoubleYourFreelancing.com Jakub Linowski

630 views - 8 years ago

BetterUI - What's Wrong With Airbnb.com's Property Page

BetterUI - What's Wrong With Airbnb.com's Property Page Jakub Linowski

3.3K views - 8 years ago

GoodUI Evidence #80

GoodUI Evidence #80 Jakub Linowski

515 views - 8 years ago

GoodUI Evidence #79

GoodUI Evidence #79 Jakub Linowski

603 views - 8 years ago

GoodUI Evidence #78

GoodUI Evidence #78 Jakub Linowski

904 views - 8 years ago

GoodUI Evidence #77

GoodUI Evidence #77 Jakub Linowski

999 views - 8 years ago

GoodUI Evidence #76

GoodUI Evidence #76 Jakub Linowski

838 views - 8 years ago

GoodUI Evidence #74

GoodUI Evidence #74 Jakub Linowski

741 views - 8 years ago

GoodUI Evidence #73

GoodUI Evidence #73 Jakub Linowski

409 views - 8 years ago

GoodUI Evidence #72

GoodUI Evidence #72 Jakub Linowski

321 views - 9 years ago

GoodUI Evidence #71

GoodUI Evidence #71 Jakub Linowski

450 views - 9 years ago

GoodUI Evidence #70

GoodUI Evidence #70 Jakub Linowski

964 views - 9 years ago

How to A/B Test Faster With Less Dev Effort

How to A/B Test Faster With Less Dev Effort Jakub Linowski

343 views - 9 years ago

How We Prioritize Testing Ideas For Highest Winning Certainty Using Google Sheets

How We Prioritize Testing Ideas For Highest Winning Certainty Using Google Sheets Jakub Linowski

666 views - 9 years ago

GoodUI Evidence #69

GoodUI Evidence #69 Jakub Linowski

2K views - 9 years ago

GoodUI Evidence #63

GoodUI Evidence #63 Jakub Linowski

690 views - 9 years ago

GoodUI Evidence #65

GoodUI Evidence #65 Jakub Linowski

615 views - 9 years ago

GoodUI Evidence #66

GoodUI Evidence #66 Jakub Linowski

1.1K views - 9 years ago

BetterUI - What's Wrong With GetHarvest.com's Pricing Page

BetterUI - What's Wrong With GetHarvest.com's Pricing Page Jakub Linowski

1.3K views - 9 years ago

GoodUI Evidence #43

GoodUI Evidence #43 Jakub Linowski

306 views - 9 years ago

GoodUI Evidence #42

GoodUI Evidence #42 Jakub Linowski

662 views - 9 years ago

BetterUI - What's Wrong With Uber.com's Driver Signup

BetterUI - What's Wrong With Uber.com's Driver Signup Jakub Linowski

2.3K views - 9 years ago

BetterUI - What's Wrong With ConvertKit.com's Homepage

BetterUI - What's Wrong With ConvertKit.com's Homepage Jakub Linowski

825 views - 9 years ago

BetterUI - What's Wrong With Booking.com's Homepage

BetterUI - What's Wrong With Booking.com's Homepage Jakub Linowski

7.6K views - 9 years ago

GoodUI Evidence #41

GoodUI Evidence #41 Jakub Linowski

661 views - 9 years ago

BetterUI - What's Wrong With VWO's Dashboard

BetterUI - What's Wrong With VWO's Dashboard Jakub Linowski

1.7K views - 9 years ago

Optimization Starts With You

Optimization Starts With You Jakub Linowski

879 views - 9 years ago