Land in Shetland

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Skippers know that Shetland is surrounded by some of the richest fishing grounds in the world. Consequently, more than half of the fish landed in the UK comes from within 100 nautical miles of the islands. At a time of high fuel prices and growing concerns about the carbon footprint associated with food production, a campaign has been launched to inform fishermen of how landing their catches in Shetland save time, fuel, money, and carbon. The Land in Shetland campaign is being run jointly by Lerwick Port Authority (LPA) and Shetland Islands Council (SIC), with support from other local partners. LPA and SIC have invested heavily in state-of-the-art new fish markets in Lerwick and Scalloway, which means Shetland is not only close to the major fishing grounds but has fantastic modern infrastructure and is a suitable location for midway landings that can quickly be transported to key markets. For more information see www.landinshetland.com