EDUN LIVE is the sister brand of EDUN, the socially conscious fashion brand created by Ali Hewson and Bono. We specialize in t-shirts, and we do all our production in sub-Saharan Africa. Everything happens there - from the cotton farming to the final stitch, which makes our t-shirts "grow to sew" African and helps create a sustainable business model for everyone involved in the process there. We also help farmers learn organic cotton growing and work with the Wildlife Conservation Society to preserve the beautiful landscapes in the communities where we work. But even apart from our commitment to ethical production and the environment, you should really buy our products because an EDUN LIVE tee is just a better shirt.