The focus of the show is to help promote and showcase positive and thought provoking Hip Hop across Canada, and also the culture around it. There is so much amazing Hip Hop in this country of ours, and I see The Word as being a way for it to get out there.
The other aspect is of the show is our website. This acts as a online community for Hip hop heads to come together, upload their work, and talk about what they love, Hip Hop. In just over 3 weeks, the site has had over 12 500 hits, and over a 100 member sign up. This is growing faster and faster everyday.
The long-term goal for the show is to take it around the world. First trip would be across Canada, from coast to coast, meeting up with the people, businesses and events to our keeping our culture strong. Next we would go down the west coast, then who knows