Explorer Research is an award-winning provider of integrated research specializing in packaging and shopper research. We bring proven methods and cutting-edge technologies to solve real-world problems. We test “in situation” using eye tracking, Virtual Reality, EEG and facial coding.
Explorer Research are experts in blending traditional research with neuro and biometric approaches. We are behavioral researchers specializing in shopper and packaging research. Explorer has the largest state of the art shopper labs including virtual reality with eye tracking. Explorer Virtual Reality with Eye Tracking immerses respondents in life-size environments so you can measure what shoppers are viewing and capture their real behavior.