CMO at Keboola. Building go-to-market systems with AI agents — no engineering degree required.
I share what I'm actually building: custom GTM engines, signal-based outreach, AI-powered research pipelines, and the honest pitfalls that come with it. No hype. No theory. Just what works and what
doesn't.
What you'll find here:
→ How I built a 5-stage GTM engine using Claude Code
→ Real demos of AI-powered sales tools (not mockups)
→ Signal-based selling: 16 buying signals, MQL scoring, smart scheduling
→ Lessons from running 88 edge functions, 44 database tables, and 12 integrations
→ Why low maintenance beats cool tech every time
Background: 10+ years in enterprise tech. Based in London & Prague. Previously built marketing ops at scale. Now I build tools with AI and share everything I learn.
New content dropping regularly. Subscribe if you're a CMO, revenue leader, or marketing ops person thinking about building your own tools.
