Nikole Haumont helps small and mid-sized business leaders replace random acts of marketing with measurable, repeatable systems. On this channel, you’ll get straight-talking videos on marketing, leadership, operations, and book reports that turn big ideas into practical, “use-it-today” takeaways.
Raised on a cattle and sheep ranch, Nikole brings real-world grit to agency life. She’s the founder and CEO of Shield Bar Marketing (est. 2013) and acquired Copper Cup Marketing in 2024. If you’re tired of guessing with your marketing, subscribe for clear next steps, sanity metrics, and smarter decisions about where to spend your time and budget.