The Hustle

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The Hustle is business news for people who hate business news. We spotlight the world’s boldest bets — offbeat startups, hidden trends, and moonshots that might just work. Subscribe to our Daily newsletter and The Hustle Daily Show podcast for your weekday dose of the top stories you need to know: thehustle.co/ www.thehustledaily.show/

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The Strategy That Cost Kraft Heinz Billions

The Strategy That Cost Kraft Heinz Billions The Hustle

5.8K views - 14 hours ago

Nokia Was Dying. Then Everything Changed.

Nokia Was Dying. Then Everything Changed. The Hustle

23.3K views - 6 days ago

Why This One Company is So Good at Making Everything

Why This One Company is So Good at Making Everything The Hustle

611.5K views - 1 week ago

Why Europe’s Favorite Soda Flopped in America

Why Europe’s Favorite Soda Flopped in America The Hustle

157.2K views - 2 weeks ago

The Surprising Reason Ranch Conquered America But Failed Everywhere Else

The Surprising Reason Ranch Conquered America But Failed Everywhere Else The Hustle

9.8K views - 3 weeks ago

Inside America’s Gas Station Turf War

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Inside America’s Gas Station Turf War The Hustle and Slidebean

418.4K views - 1 month ago

He (Accidentally) Built the Amazon of Manufacturing

He (Accidentally) Built the Amazon of Manufacturing The Hustle

308.7K views - 1 month ago

Why America is Running Out of Electricians

Why America is Running Out of Electricians The Hustle

11.3K views - 1 month ago

Why I Can’t Find My Favorite Dunkin’ Donut

Why I Can’t Find My Favorite Dunkin’ Donut The Hustle

8.3K views - 2 months ago

The Loophole that Drowned America in Self Storage

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The Loophole that Drowned America in Self Storage The Hustle and Slidebean

76.4K views - 2 months ago

The Hidden Way Hotels Get You to Keep Coming Back

The Hidden Way Hotels Get You to Keep Coming Back The Hustle

6.4K views - 2 months ago

The Real Reason Starbucks Is Closing Stores

The Real Reason Starbucks Is Closing Stores The Hustle

357.5K views - 2 months ago

Why America is Running Out of CO₂

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Why America is Running Out of CO₂ The Hustle and Slidebean

69.9K views - 2 months ago

Three Ways We Can Fix Our Microplastics Problem

Three Ways We Can Fix Our Microplastics Problem The Hustle

4.8K views - 3 months ago

Why Everyone’s Pirating Movies Again

Why Everyone’s Pirating Movies Again The Hustle

21.3K views - 3 months ago

How Costco Cracked Japan’s Impossible Market

How Costco Cracked Japan’s Impossible Market The Hustle

241.7K views - 3 months ago

The Surprising Reason Carvana Didn't Fail

The Surprising Reason Carvana Didn't Fail The Hustle

48.1K views - 3 months ago

The Real Reason Hemp Hasn’t Replaced Cotton

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The Real Reason Hemp Hasn’t Replaced Cotton The Hustle and Slidebean

317K views - 4 months ago

Meet the Material That Could Kill Plastic and Leather

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Meet the Material That Could Kill Plastic and Leather The Hustle and Claudia Ayuso *

7.8K views - 4 months ago

The Billion-Dollar Industry Built on Deepfakes

The Billion-Dollar Industry Built on Deepfakes The Hustle

3.9K views - 4 months ago

Why This Instant Coffee Is So Popular

Why This Instant Coffee Is So Popular The Hustle

31.2K views - 4 months ago

The Brand That Fed America for 130 Years Just Went Bankrupt The Hustle

315.1K views - 5 months ago

Why People Are Stealing Chick-fil-A's French Fry Oil

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Why People Are Stealing Chick-fil-A's French Fry Oil The Hustle and Slidebean

245.3K views - 5 months ago

The Unintentional Glow Up of Meat Sticks in America

The Unintentional Glow Up of Meat Sticks in America The Hustle

7K views - 5 months ago

Why No One Drives Cadillacs Anymore

Why No One Drives Cadillacs Anymore The Hustle

58.9K views - 5 months ago

How Laptops Brought EVs Back From The Dead

How Laptops Brought EVs Back From The Dead The Hustle

12.8K views - 5 months ago

Why the Future of Surfing is Landlocked

Why the Future of Surfing is Landlocked The Hustle

6.7K views - 6 months ago

Primark's Business Doesn't Make Sense

Primark's Business Doesn't Make Sense The Hustle

175.7K views - 6 months ago

NYC Train Stations Are Becoming Malls

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NYC Train Stations Are Becoming Malls The Hustle and Slidebean

117.1K views - 6 months ago

Why Flying Spirit Doesn’t Suck Anymore

Why Flying Spirit Doesn’t Suck Anymore The Hustle

71.2K views - 6 months ago

Why America Loves This Gas Station

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Why America Loves This Gas Station The Hustle and Slidebean

842.7K views - 7 months ago

How the US Handed This Entire Industry to China

How the US Handed This Entire Industry to China The Hustle

25.4K views - 7 months ago

The Billion-Dollar Reason Your Phone is Useless Abroad

The Billion-Dollar Reason Your Phone is Useless Abroad The Hustle

7.1K views - 7 months ago

Why Bugs Don't Die Like They Used To

Why Bugs Don't Die Like They Used To The Hustle

21.5K views - 7 months ago

Are We Launching Too Many Satellites Into Space?

Are We Launching Too Many Satellites Into Space? The Hustle

4.3K views - 8 months ago

The Real Reason Airlines Don’t Own Their Planes

The Real Reason Airlines Don’t Own Their Planes The Hustle

605.7K views - 8 months ago

Why America Is Running Out of Fire Trucks

Why America Is Running Out of Fire Trucks The Hustle

588K views - 8 months ago

How Roomba Sabotaged Its Own Success

How Roomba Sabotaged Its Own Success The Hustle

367.5K views - 9 months ago

The Billion-Dollar Bet to Fix 7-Eleven

The Billion-Dollar Bet to Fix 7-Eleven The Hustle

62.9K views - 9 months ago

The Real Reason China Doesn't Want 'Luxury' Cars Anymore

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The Real Reason China Doesn't Want 'Luxury' Cars Anymore The Hustle and Slidebean

81.4K views - 9 months ago

How Billionaires ‘Buy’ America’s Water

How Billionaires ‘Buy’ America’s Water The Hustle

17.1K views - 9 months ago

Who's Getting Rich Off Pet Waste Removal?

Who's Getting Rich Off Pet Waste Removal? The Hustle

5K views - 10 months ago

Why Liquid Death Failed in the UK

Why Liquid Death Failed in the UK The Hustle

289.5K views - 10 months ago

Why American Trucks Are So Big

Why American Trucks Are So Big The Hustle

654.5K views - 10 months ago

Why America Has So Many Big Houses

Why America Has So Many Big Houses The Hustle

332K views - 11 months ago

The Pivot That Resurrected Garmin

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The Pivot That Resurrected Garmin The Hustle and Slidebean

315.6K views - 11 months ago

The Self-Inflicted Downfall of Luxury Brands

The Self-Inflicted Downfall of Luxury Brands The Hustle

689.1K views - 11 months ago

How Tow Truck Drivers Are Becoming Millionaires

How Tow Truck Drivers Are Becoming Millionaires The Hustle

283.1K views - 11 months ago

How Coke Zero Beat the Soda Industry

How Coke Zero Beat the Soda Industry The Hustle

433.1K views - 1 year ago

How Billionaires Are Taking Over This Mountain Range

How Billionaires Are Taking Over This Mountain Range The Hustle

1.2M views - 1 year ago

Why So Many People Are Buying Dumpsters

Why So Many People Are Buying Dumpsters The Hustle

20.6K views - 1 year ago

The Real Reason You Can't Buy A House

The Real Reason You Can't Buy A House The Hustle

135.5K views - 1 year ago

The Billion-Dollar Lie About Living Longer

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The Billion-Dollar Lie About Living Longer The Hustle and Slidebean

295K views - 1 year ago

Why So Many Billionaires Live on THIS Private Island

Why So Many Billionaires Live on THIS Private Island The Hustle

61.1K views - 1 year ago

The Real Reason Plumbers Are Becoming Millionaires

The Real Reason Plumbers Are Becoming Millionaires The Hustle

58.5K views - 1 year ago

The Wild Logistics of New York’s Christmas Tree Economy

The Wild Logistics of New York’s Christmas Tree Economy The Hustle

3.8K views - 1 year ago

The Glaring Problem with Digital Billboards

The Glaring Problem with Digital Billboards The Hustle

10.9K views - 1 year ago

Why THESE Mall Brands are Thriving Without Malls

Why THESE Mall Brands are Thriving Without Malls The Hustle

7.1K views - 1 year ago

The Unexpected Revival of Regional Airports

The Unexpected Revival of Regional Airports The Hustle

34.9K views - 1 year ago

Why Nuclear Energy is Staging a Comeback in the US

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Why Nuclear Energy is Staging a Comeback in the US The Hustle and Slidebean

6.5K views - 1 year ago