ISBA

@UCpssT6q-kZYP4AWPs2faNFA - 261 subscribers

ISBA is the only body that represents brand owners advertising in the UK. We empower them to understand the industry and shape its future because we bring together a powerful community of marketers with common interests; lead decision-making with knowledge and insight; and give a single voice to advocacy for the improvement of the industry.

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ISBA Strategy and 2026 Priorities Deep Dive

ISBA Strategy and 2026 Priorities Deep Dive ISBA

75 views - 1 month ago

ISBA President's Lunch 2025 - Highlights

ISBA President's Lunch 2025 - Highlights ISBA

48 views - 8 months ago

125 years of ISBA - a timeline

125 years of ISBA - a timeline ISBA

34 views - 9 months ago

Origin Cross-Media Measurement explained

Origin Cross-Media Measurement explained ISBA

236 views - 9 months ago

ISBA Priorities Session 2025 - Highlights

ISBA Priorities Session 2025 - Highlights ISBA

12 views - 1 year ago

How to make your advert accessible for blind and partially sighted people

How to make your advert accessible for blind and partially sighted people ISBA

34 views - 1 year ago

ISBA President's Lunch 2024 - Wrap video

ISBA President's Lunch 2024 - Wrap video ISBA

133 views - 1 year ago

What are ISBA's 101 Knowledge Sessions?

What are ISBA's 101 Knowledge Sessions? ISBA

39 views - 2 years ago

ISBA President's Lunch 2023 - Marg Jobling, CMO, NatWest Group & ISBA President

ISBA President's Lunch 2023 - Marg Jobling, CMO, NatWest Group & ISBA President ISBA

62 views - 2 years ago

ISBA President's Lunch 2023 - Wrap video

ISBA President's Lunch 2023 - Wrap video ISBA

111 views - 2 years ago

Tag Masterclass: The power of music in advertising

Tag Masterclass: The power of music in advertising ISBA

615 views - 3 years ago

ISBA President's Lunch 2022

ISBA President's Lunch 2022 ISBA

108 views - 3 years ago

Why has ISBA developed The Media Foundation Certificate? Phil Smith, ISBA

Why has ISBA developed The Media Foundation Certificate? Phil Smith, ISBA ISBA

81 views - 3 years ago

Why is media training important for your team - Lisa Walker, Vodafone

Why is media training important for your team - Lisa Walker, Vodafone ISBA

239 views - 3 years ago

Why has ISBA developed the Media Foundation Certificate? Phil Smith, DG, ISBA - short

Why has ISBA developed the Media Foundation Certificate? Phil Smith, DG, ISBA - short ISBA

15 views - 3 years ago

The background on the ISBA Media Foundation Certificate - Pete Davis, MD of GetMeMedia

The background on the ISBA Media Foundation Certificate - Pete Davis, MD of GetMeMedia ISBA

102 views - 3 years ago

What will you learn from the Media Foundation Certificate? Pete Davis, MD of GetMeMedia

What will you learn from the Media Foundation Certificate? Pete Davis, MD of GetMeMedia ISBA

14 views - 3 years ago

How will members benefit from the Media Foundation Certificate? Pete Davis, MD of GetMeMedia

How will members benefit from the Media Foundation Certificate? Pete Davis, MD of GetMeMedia ISBA

23 views - 3 years ago

Why we have launched the Pitch Positive Pledge - ISBA's Andrew Lowdon (Long version)

Why we have launched the Pitch Positive Pledge - ISBA's Andrew Lowdon (Long version) ISBA

61 views - 3 years ago

Why have we launched the Pitch Positive Pledge? ISBA's Andrew Lowdon (Short version)

Why have we launched the Pitch Positive Pledge? ISBA's Andrew Lowdon (Short version) ISBA

37 views - 3 years ago

ISBA Priorities 2021 Webinar

ISBA Priorities 2021 Webinar ISBA

85 views - 5 years ago

Future Marketer Talks Episode 1- ISBA and Ingenuity

Future Marketer Talks Episode 1- ISBA and Ingenuity ISBA

63 views - 5 years ago

The brand #newnormal - what does COVID-19 mean for brands? From Media Bounty & Pulsar ISBA

150 views - 5 years ago

ISBA & Ingenuity: The power of Influencer Marketing amid the COVID-19 crisis

ISBA & Ingenuity: The power of Influencer Marketing amid the COVID-19 crisis ISBA

98 views - 5 years ago

Infectious Media: How do advertisers respond to unprecedented shift in their customers' behaviour?

Infectious Media: How do advertisers respond to unprecedented shift in their customers' behaviour? ISBA

60 views - 6 years ago

The Observatory International: Findings and Insights from the latest remuneration study

The Observatory International: Findings and Insights from the latest remuneration study ISBA

60 views - 6 years ago

ISBA Media Briefing - Ebiquity's Mind The Gap Research

ISBA Media Briefing - Ebiquity's Mind The Gap Research ISBA

52 views - 6 years ago

The Data Value Exchange - Simon McDougall, ICO in conversation with Lara O'Reilly

The Data Value Exchange - Simon McDougall, ICO in conversation with Lara O'Reilly ISBA

88 views - 6 years ago

ISBA Annual Conference - the benefits of sponsorship

ISBA Annual Conference - the benefits of sponsorship ISBA

53 views - 6 years ago

ISBA Annual Conference 2020 highlights

ISBA Annual Conference 2020 highlights ISBA

295 views - 6 years ago

Ensuring ad regulation continues to deserve public trust

Ensuring ad regulation continues to deserve public trust ISBA

14 views - 6 years ago

Mind the Gap: Brand building in the age of audience fragmentation ISBA

127 views - 6 years ago

The future of the media operating model: should advertisers really all be in house?

The future of the media operating model: should advertisers really all be in house? ISBA

67 views - 6 years ago

Being Data Led not Data Limited - GSK

Being Data Led not Data Limited - GSK ISBA

33 views - 6 years ago

Data: The catalyst for smashing down the silos - panel

Data: The catalyst for smashing down the silos - panel ISBA

56 views - 6 years ago

Putting the customer back at the heart of Tesco

Putting the customer back at the heart of Tesco ISBA

348 views - 6 years ago

Brand safety and responsible media - Raja Rajamannar ISBA

37 views - 6 years ago

Media's role in Advertising 3.0 - Unilever in conversation with WFA

Media's role in Advertising 3.0 - Unilever in conversation with WFA ISBA

47 views - 6 years ago

Know the user, know the magic, connect the two - Google

Know the user, know the magic, connect the two - Google ISBA

408 views - 6 years ago

The art of attention - Karen Nelson-Field

The art of attention - Karen Nelson-Field ISBA

2.4K views - 6 years ago

How brand purpose has changed how brands advertise: Christopher Kenna, Brand Advance ISBA

1.2K views - 6 years ago

The need for a reset - feat Phil Smith, Director General, ISBA

The need for a reset - feat Phil Smith, Director General, ISBA ISBA

78 views - 6 years ago

Excess frequency and bombardment - Mark Evans, Direct Line and Phil Smith, ISBA

Excess frequency and bombardment - Mark Evans, Direct Line and Phil Smith, ISBA ISBA

58 views - 6 years ago

President's Address - Elizabeth Fagan, CBE

President's Address - Elizabeth Fagan, CBE ISBA

81 views - 6 years ago

Marriage Story - can we work it out together? Panel session

Marriage Story - can we work it out together? Panel session ISBA

48 views - 6 years ago

Starting conversations, tackling taboos and driving societal change

Starting conversations, tackling taboos and driving societal change ISBA

73 views - 6 years ago

Data: The catalyst for smashing down the silos - panel

Data: The catalyst for smashing down the silos - panel ISBA

26 views - 6 years ago

ISBA Legal Seminar December 2019 - Round up of the year - Part 4

ISBA Legal Seminar December 2019 - Round up of the year - Part 4 ISBA

17 views - 6 years ago

ISBA Legal Seminar December 2019 - Round up of the year - Part 1

ISBA Legal Seminar December 2019 - Round up of the year - Part 1 ISBA

17 views - 6 years ago

ISBA Legal Seminar December 2019 - Round up of the year - Part 2

ISBA Legal Seminar December 2019 - Round up of the year - Part 2 ISBA

6 views - 6 years ago

ISBA Media Forum, November 2019 - Matt Green, WFA

ISBA Media Forum, November 2019 - Matt Green, WFA ISBA

46 views - 6 years ago

ISBA Media Forum, November 2019 - Stephen Chester, ISBA

ISBA Media Forum, November 2019 - Stephen Chester, ISBA ISBA

23 views - 6 years ago

ISBA Media Forum, November 2019 - Clare Melford, Global Disinformation Index

ISBA Media Forum, November 2019 - Clare Melford, Global Disinformation Index ISBA

313 views - 6 years ago

ISBA Media Forum, November 2019 - James Barge, ISBA

ISBA Media Forum, November 2019 - James Barge, ISBA ISBA

101 views - 6 years ago

ISBA Manifesto for General Election 2019

ISBA Manifesto for General Election 2019 ISBA

125 views - 6 years ago

ISBA Insight: Sam Taylor and Simon Vaughan, Direct Line Group

ISBA Insight: Sam Taylor and Simon Vaughan, Direct Line Group ISBA

124 views - 6 years ago

ISBA Media Update Webinar - October 2019

ISBA Media Update Webinar - October 2019 ISBA

20 views - 6 years ago

ISBA Annual Conference 2019 highlights

ISBA Annual Conference 2019 highlights ISBA

249 views - 6 years ago

ISBA Webinar: What's possible in transparency?

ISBA Webinar: What's possible in transparency? ISBA

22 views - 6 years ago

Highlights from ISBA's Annual Lunch 2019

Highlights from ISBA's Annual Lunch 2019 ISBA

120 views - 6 years ago