MarketingOps

@UCy-mrtuGAiUZkwp-TU6wt-A - 469 subscribers

MarketingOps.com is the MO Pros community-led platform for Marketing Ops Professionals. Our YouTube channel will host various AMA sessions, messages, and more exciting content to help Marketing Ops Pros in their career.

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What To Do When Marketing Ops Hits the Ceiling and How to Move Into GTM Strategy With Jackson Fisher

What To Do When Marketing Ops Hits the Ceiling and How to Move Into GTM Strategy With Jackson Fisher MarketingOps

41 views - 6 days ago

The Old Playbook Is Dead: MOps in the Age of AI with Jon Miller

The Old Playbook Is Dead: MOps in the Age of AI with Jon Miller MarketingOps

64 views - 1 week ago

Leading With Heart in a Systems World: Accountability and the Human Side of Ops with Kimi Corrigan

Leading With Heart in a Systems World: Accountability and the Human Side of Ops with Kimi Corrigan MarketingOps

24 views - 2 weeks ago

Cold Email, Spam, and the Trust Gap: What B2B Can Learn from B2C with Jacqueline Freedman

Cold Email, Spam, and the Trust Gap: What B2B Can Learn from B2C with Jacqueline Freedman MarketingOps

33 views - 3 weeks ago

Building Demand and Revenue Marketing Inside a Legacy Enterprise with Rachel Roundy

Building Demand and Revenue Marketing Inside a Legacy Enterprise with Rachel Roundy MarketingOps

22 views - 4 weeks ago

Ops Metrics That Matter: Turning RevOps Data into Executive Decisions with Josh McClanahan

Ops Metrics That Matter: Turning RevOps Data into Executive Decisions with Josh McClanahan MarketingOps

32 views - 4 weeks ago

Five Years of Ops Cast: What Surprised Us, What We Learned, and What Matters For The Future

Five Years of Ops Cast: What Surprised Us, What We Learned, and What Matters For The Future MarketingOps

3 views - 4 weeks ago

What Would It Look Like If Marketing Gets Embedded Throughout the Organization?

What Would It Look Like If Marketing Gets Embedded Throughout the Organization? MarketingOps

14 views - 1 month ago

Leading With Intent: Values-Based Leadership in Marketing Ops with Jaime López

Leading With Intent: Values-Based Leadership in Marketing Ops with Jaime López MarketingOps

3 views - 1 month ago

Why 80% of ABM Programs Fail (and How to Build One That Works) with Mason Cosby

Why 80% of ABM Programs Fail (and How to Build One That Works) with Mason Cosby MarketingOps

18 views - 1 month ago

From Campaigns to the Boardroom: Rethinking Marketing Ops with Lauren McCormack

From Campaigns to the Boardroom: Rethinking Marketing Ops with Lauren McCormack MarketingOps

26 views - 1 month ago

From Chaos to Clarity: Fixing Event Data and Proving Revenue Impact with Aaron Karpaty

From Chaos to Clarity: Fixing Event Data and Proving Revenue Impact with Aaron Karpaty MarketingOps

20 views - 1 month ago

The Data Disconnect: Restoring Common Sense and Context to Marketing Analytics

The Data Disconnect: Restoring Common Sense and Context to Marketing Analytics MarketingOps

14 views - 1 month ago

Why the Next Generation of CMOs Will Come from Marketing Ops with Richard Wasylynchuk

Why the Next Generation of CMOs Will Come from Marketing Ops with Richard Wasylynchuk MarketingOps

26 views - 3 months ago

From Tasks to Transformation: Scaling AI Adoption in Marketing with Spencer Tahil

From Tasks to Transformation: Scaling AI Adoption in Marketing with Spencer Tahil MarketingOps

28 views - 3 months ago

Strategic and Responsible AI Adoption with Aby Varma | Ops Cast

Strategic and Responsible AI Adoption with Aby Varma | Ops Cast MarketingOps

37 views - 3 months ago

The Final MOPsapalooza: Celebrating Community and What Comes Next

The Final MOPsapalooza: Celebrating Community and What Comes Next MarketingOps

7 views - 3 months ago

Simplifying the Complex: Attribution, Alignment, and What Really Matters with Penny Hill

Simplifying the Complex: Attribution, Alignment, and What Really Matters with Penny Hill MarketingOps

3 views - 3 months ago

Practical AI for Marketing and Ops with Tracey Fudge

Practical AI for Marketing and Ops with Tracey Fudge MarketingOps

16 views - 4 months ago

Building MOps in Highly Regulated Industries with Danielle Balestra

Building MOps in Highly Regulated Industries with Danielle Balestra MarketingOps

8 views - 4 months ago

From Scrappy to Scalable: Martech Maturity in HubSpot with Danielle Urban

From Scrappy to Scalable: Martech Maturity in HubSpot with Danielle Urban MarketingOps

9 views - 4 months ago

From Ticket-Taker to Strategic Influencer with Sarah Lane-Hawn

From Ticket-Taker to Strategic Influencer with Sarah Lane-Hawn MarketingOps

14 views - 4 months ago

The Human Side of Marketing Ops with Sari Hegewald

The Human Side of Marketing Ops with Sari Hegewald MarketingOps

47 views - 5 months ago

Uncovering Company-Level Impact: Rethinking Social Attribution with Chris Golec and Emily Gustin

Uncovering Company-Level Impact: Rethinking Social Attribution with Chris Golec and Emily Gustin MarketingOps

15 views - 5 months ago

200th Episode Special: Building Mutual Understanding Between Marketing and Ops with Monica Wright

200th Episode Special: Building Mutual Understanding Between Marketing and Ops with Monica Wright MarketingOps

17 views - 5 months ago

Translating Data to Boardroom Impact with Jon Russo

Translating Data to Boardroom Impact with Jon Russo MarketingOps

30 views - 5 months ago

When ROI Comes for Your MQLs: Hard Truths with Ellie Cary

When ROI Comes for Your MQLs: Hard Truths with Ellie Cary MarketingOps

13 views - 5 months ago

Mastering Customer Journeys and Omnichannel Strategy | Ops Cast with Pradeep Manivannan

Mastering Customer Journeys and Omnichannel Strategy | Ops Cast with Pradeep Manivannan MarketingOps

18 views - 6 months ago

How to Build Trust in AI for Marketing Success | Ops Cast with Karen Kranack

How to Build Trust in AI for Marketing Success | Ops Cast with Karen Kranack MarketingOps

14 views - 6 months ago

Fixing the Foundational Operations Gap | Ops Cast with Evan Kubitschek

Fixing the Foundational Operations Gap | Ops Cast with Evan Kubitschek MarketingOps

15 views - 6 months ago

From CMO to CEO: AI, Martech, and the Future of Marketing Ops | Ops Cast with Ahmed Datoo

From CMO to CEO: AI, Martech, and the Future of Marketing Ops | Ops Cast with Ahmed Datoo MarketingOps

20 views - 6 months ago

The Future of Personalization and Predictive AI in Marketing | Ops Cast with Dean de la Peña

The Future of Personalization and Predictive AI in Marketing | Ops Cast with Dean de la Peña MarketingOps

10 views - 6 months ago

The Power of Community in Marketing Ops | Ops Cast with Leslie Greenwood, Alysha Khan, And More

The Power of Community in Marketing Ops | Ops Cast with Leslie Greenwood, Alysha Khan, And More MarketingOps

11 views - 6 months ago

Are MQAs the Future of Marketing Ops? | Ops Cast with Andrea Frazier and Jessica Fewless

Are MQAs the Future of Marketing Ops? | Ops Cast with Andrea Frazier and Jessica Fewless MarketingOps

20 views - 6 months ago

Curiosity, Attribution, and Psychology in Marketing Ops | Ops Cast with Andy Caron

Curiosity, Attribution, and Psychology in Marketing Ops | Ops Cast with Andy Caron MarketingOps

8 views - 6 months ago

Earning Marketing’s Seat in the Boardroom | Ops Cast with Kyle Priest and Eric Hollebone

Earning Marketing’s Seat in the Boardroom | Ops Cast with Kyle Priest and Eric Hollebone MarketingOps

7 views - 6 months ago

The Messy Middle of the Modern Buyer’s Journey | Ops Cast with Martin Pietrzak

The Messy Middle of the Modern Buyer’s Journey | Ops Cast with Martin Pietrzak MarketingOps

23 views - 6 months ago

MOps-Apalooza 2024 (MOpza) | Community-led Conference for Marketing Ops | Annual Summit Music Video

MOps-Apalooza 2024 (MOpza) | Community-led Conference for Marketing Ops | Annual Summit Music Video MarketingOps

38 views - 8 months ago

The Impact of AI in Operational Efficiency with Kobi Stok

The Impact of AI in Operational Efficiency with Kobi Stok MarketingOps

67 views - 1 year ago

The Impact of AI in Operational Efficiency with Kobi Stok

The Impact of AI in Operational Efficiency with Kobi Stok MarketingOps

15 views - 1 year ago

Meet Pivot: Your AI-Powered Analyst for HubSpot Marketing Ops

Meet Pivot: Your AI-Powered Analyst for HubSpot Marketing Ops MarketingOps

80 views - 1 year ago

AI needs HI Human Intelligence with Deirdre Mahon

AI needs HI Human Intelligence with Deirdre Mahon MarketingOps

33 views - 1 year ago

Innovative Marketing with AI and Human Insight with Deirdre Mahon

Innovative Marketing with AI and Human Insight with Deirdre Mahon MarketingOps

12 views - 1 year ago

Precision at Scale: How to Maximize Demand Generation ROI with Clemens Deimann

Precision at Scale: How to Maximize Demand Generation ROI with Clemens Deimann MarketingOps

10 views - 1 year ago

How to build a Marketing Ops career on a budget with Jannelle Roscoe

How to build a Marketing Ops career on a budget with Jannelle Roscoe MarketingOps

73 views - 1 year ago

The Future of Martech: How AI is Revolutionizing Marketing Operations with Luke Crickmore

The Future of Martech: How AI is Revolutionizing Marketing Operations with Luke Crickmore MarketingOps

45 views - 1 year ago

Where are all of the B2C Marketing Ops Pros? with Cory Huff

Where are all of the B2C Marketing Ops Pros? with Cory Huff MarketingOps

12 views - 1 year ago

A Fresh Start: The Surprising History of New Year’s Resolutions & Marketing Ops

A Fresh Start: The Surprising History of New Year’s Resolutions & Marketing Ops MarketingOps

27 views - 1 year ago

The Evolved Marketer: The Emerging Breed of Marketing Ops Professionals with Yomi Tejumola

The Evolved Marketer: The Emerging Breed of Marketing Ops Professionals with Yomi Tejumola MarketingOps

29 views - 1 year ago

Blurring the Lines: Exploring B2B and B2C Marketing Operations with Beth Horrigan

Blurring the Lines: Exploring B2B and B2C Marketing Operations with Beth Horrigan MarketingOps

9 views - 1 year ago

From Twinkle, Twinkle to MOps and Mimosas: 4 Years of OpsCast Moments

From Twinkle, Twinkle to MOps and Mimosas: 4 Years of OpsCast Moments MarketingOps

5 views - 1 year ago

Analytics Should not be a Million Dollar Problem with Janet Gehrmann

Analytics Should not be a Million Dollar Problem with Janet Gehrmann MarketingOps

3 views - 1 year ago

How to Create a Culture of Experimentation with Brendan Burke

How to Create a Culture of Experimentation with Brendan Burke MarketingOps

9 views - 1 year ago

Data Driven Marketing Needs Humanity Too with Leanne Dow-Weimer

Data Driven Marketing Needs Humanity Too with Leanne Dow-Weimer MarketingOps

3 views - 1 year ago

The Mindset for the Most Effective Rev Ops Teams with Sean Lane and Laura Adint

The Mindset for the Most Effective Rev Ops Teams with Sean Lane and Laura Adint MarketingOps

5 views - 1 year ago

Marketing Ops in 2025 | The 7P Framework and Supporting Data by Darrell Alfonso and Mike Rizzo

Marketing Ops in 2025 | The 7P Framework and Supporting Data by Darrell Alfonso and Mike Rizzo MarketingOps

198 views - 1 year ago

Balance, Neurodiversity, and Workplace Environment Impacts on Teams with Kelly Robinson

Balance, Neurodiversity, and Workplace Environment Impacts on Teams with Kelly Robinson MarketingOps

9 views - 1 year ago

All Things Salesforce with Hannah Nodus

All Things Salesforce with Hannah Nodus MarketingOps

3 views - 1 year ago

The future of content and producers in the world of AI with John Pagano

The future of content and producers in the world of AI with John Pagano MarketingOps

25 views - 1 year ago

Buying Groups as an Extension of ABM with Alice Walker and Christine Maxey

Buying Groups as an Extension of ABM with Alice Walker and Christine Maxey MarketingOps

16 views - 1 year ago